What the platform says
- Google needs to find the video in rendered HTML and recommends standard embed elements such as video, iframe or object.
- A video needs an indexed watch page and a valid, accessible thumbnail to be eligible for video features.
- Google recommends consistent metadata through structured data, video sitemaps and Open Graph, and it needs stable URLs it can fetch.
What this does not establish
- Google does not say that stuffing SEO keywords into hidden exported video-file metadata automatically improves rankings.
- Professional camera equipment is not a ranking requirement.
- A video being embedded on a page does not guarantee the video itself will be indexed.
Ozmov practice
We plan the production asset and the page together: clear titles, meaningful surrounding copy, stable media URLs, accessible thumbnails, structured data when appropriate and a page that is useful even before the video is played.
This page paraphrases the linked primary source and separates that published guidance from Ozmov's practical interpretation. We do not treat undocumented industry claims as platform rules.